NAME
Meredith Darling

DESCRIPTION
Senior Global CRM Manager

EXPERIENCE
11 years in marketing
8 years in email marketing

CONTACT
LinkedIn
meredith.darling@gmail.com

Windows Store: Cross Promotion

When Windows Store rebranded my team began to support the business. To build the database of customers I created a cross-promotion strategy with Microsoft Store, offering app credit as an incentive to drive channel adoption.